Elevated beauty, naturally.
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Featured in Urban List’s Best Eyebrow Studios in Auckland, 2025.
5.0 on Google.
A private beauty studio in the heart of Howick, specialising in lash lifts, lash extensions, tailored brows and tanning.
Considered treatments, premium products and a personalised approach to beauty.
Brows
Brow sculpts with a custom tint or stain, for a natural, refined finish.
Lash Lifts & Brow Lamination
YUMI™ 2.0 keratin lifts for your own lashes, plus lamination for fuller, brushed-up brows. Results last 6 to 10 weeks.
More about it: Lash Lifts & Brow LaminationSee prices and book: Lash Lifts & Brow Lamination
Lash & Brow Tinting
A lash tint, a brow tint or both at once. The colour lasts about 3 to 4 weeks.
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Lash Extensions
Classic or handmade volume, tailored to suit you. Designed to enhance, with a modern finish.
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Mobile Tanning
Spray tans with a double coat and precision blending, for an even, long-wearing glow.
Mobile spray tanning
I come to you. Travel fees may apply outside East Auckland.
See prices and book: mobile spray tanningDermaplaning
Gently removes fine facial hair and surface build-up, leaving skin smoother and brighter. No downtime.
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For the regulars
Thoughtfully designed memberships built around our most popular services.
One complimentary treatment included in each Membership, with a few lovely extras along the way.
Hi, I’m Jess.
Founder of VELVET, with a career in beauty spanning nearly two decades.
My journey began in admin, cosmetics and fashion before specialising in lashes and brows in 2008. Since then, I’ve trained in Sydney and New York, continued to explore new techniques, and founded The Blink Studio, growing the business across Westgate, Parnell and Newmarket alongside an incredible team.
Today, VELVET is a more personal chapter. A boutique studio where I can focus on the treatments I love, continue refining my craft, and give every client a considered, one-on-one experience.
When I’m not in the studio, you might also find me on location with my friend and bridal specialist Rachel Mackwood MUA, helping behind the scenes with bridal preparations. It’s a wonderful change of pace from studio life.
Home is just down the road in Whitford. It’s been wonderful getting to know so many lovely locals, and a real privilege to work within such a welcoming community.
It’s also a way of working that leaves room for the other loves: my husband (aka Mr VELVET), family, friends and a little travel along the way.
A little less hustle, a lot more intention.
More about me
Kind words
“I’ve been looking high & low through the Eastern Suburbs for the right brow artist and I’ve finally found the queen of brows! Jess is not only beautiful inside and out she is a perfectionist and takes her time to perfect her craft.”
“I absolutely LOVE getting my lashes done at Velvet with Jess! She is exceptional at what she does and is so friendly & chatty. The space is also so beautiful which just makes everything feel so luxurious!”
“I hadn’t met Jess before but it felt like catching up with an old friend. She is so welcoming and friendly. Great chat. Lots of laughs and great brows!”
Gift vouchers
For birthdays, or just because. Choose an amount online, then print the voucher or have it emailed straight to them.
Buy a gift voucher
Hours
- Tuesday to Friday10am to 6pm
- Saturday10am to 1pm
- Sunday and Mondayclosed
Evening and Monday appointments may be available. Text or email to ask.
Visit the studio
The Laneway, Suite 4, 60 Picton Street, Howick, Auckland
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